With a gross sales report within the billions, TECNO is without doubt one of the main smartphone manufacturers worldwide. Recently, in an effort to honour individuals who have overcome all odds and have proven exceptional resilience, the Chinese cellphone producer introduced its newest model slogan #StopAtNothing.
In this vein, we converse with Kelvin Zeng, CEO of TECNO Mobile Pakistan. In rising markets, Zeng has deep information and understanding of shopper wants. With greater than 9 years of expertise within the cell {industry} of Africa and Latin America, Zeng has helped TECNO turn into the No.1 model in various nations.
1. How do you painting your model’s Value and Spirit ‘Stop at nothing’
By selling #StopAtNothing as a part of our international imaginative and prescient, we imply to by no means cease shifting ahead. With this new slogan, TECNO recognises the pursuit of human progress, potential, and excellence. Our purpose is to turn into essentially the most admired tech model in Pakistan and globally, and to proceed making breakthroughs in product and customer support innovation for our invaluable clients.
The pursuit of excellence is in our DNA, it by no means ceases and by no means ends. Our motivation for excellence doesn’t stem from one particular person or one occasion, it’s from our customers. Every day, we’re pushed by this very spirit and perspective of shoppers all over the world. It motivates us to do no matter it takes to guarantee that we will deliver the trendiest applied sciences and elegantly and stylishly designed good gadgets to international rising markets.
2. How would you outline TECNO’s philosophy for its smartphones? The shift from mid to high-end telephones?
According to our model slogan ‘Stop at Nothing’, TECNO strives to offer clients with premium high quality, stylish designs, and an impressive person expertise. That’s what we’re striving for, going above and past to provide each shopper a very good communication machine. We are on the best way to pursuing the last word in perfection which absolutely adapts to our shopper’s wants.
Keeping this worth and spirit in thoughts, TECNO has introduced ahead its PHANTOM collection. The PHANTOM X options a chic design of a 3D Borderless Screen, embedded with a novel arc design on the proper angle of 36.5° to accommodate a snug grip to the hand. The mixture of the 50MP Ultra-Night digital camera, 48MP Ultra-Clear Selfie digital camera, 256G+8G massive reminiscence, multi-functions for enterprise akin to AI assistant reside to transcribe PHANTOM X to empower and help each expertise of your life and work.
Our analysis revealed that Pakistani shoppers have a robust desire for video capturing, so we’re significantly involved with video high quality. Thus, we have now developed essentially the most superior stabilized gimbal digital camera expertise in Camon 18 via large analysis and improvement investments in manpower and assets, which brings anti-shaking expertise or, technically talking, Gimbal expertise to life.
3. What can clients anticipate from the brand new CAMON 18 collection?
The CAMON collection is all about cameras. Featuring a chic design and excessive efficiency, this collection is good for skilled photographers. With the newly introduced CAMON 18, TECNO is about to provide skilled cell photographers a brand new stage of expertise.
TECNO launched TAIVOS Lab (TECNO AI Vision Optimization Solution Lab), specializing in progressive and cutting-edge technological breakthroughs for cell imaging expertise, alongside with 2 in-house R&D centres, and over 1,600 R&D workers members globally. This expertise has been the core characteristic for all CAMON telephones.
CAMON 18 will deliver one of the best of the CAMON collection thus far, akin to TAIVOS Technology, Super Night Mode, and Selfie Mode with an all-new Ultra-Steady Gimbal Camera, a 60X Hybrid Zoom, and much more, enhanced AI options for reaching skilled videography.
The high benefits that differentiate TECNO from the opponents are catering to the calls for of the native shopper by customizing skilled cameras and bringing fashionable designs for a greater person expertise.
4. The future technique of TECNO? How do you propose to develop up collectively with Pakistani customers?
We are dedicated to unlocking essentially the most up to date applied sciences for progressive people in Pakistan as we purpose to turn into probably the greatest and most acknowledged tech manufacturers in Pakistan. The main rising markets leap right into a dynamic and vibrant new world of cell connectivity to deliver a greater expertise for customers.
One of our key product improvement methods might be to place an excessive amount of effort into digital camera and design management primarily based on our deep understanding of Pakistan shoppers. On digital camera management, we are going to launch high industry-leading digital camera tech akin to TAIVOS expertise, telescopic lens, and Sensor-Shift, bringing the good and cutting-edge cell digital camera expertise. Using cutting-edge premium designs, we are going to mix worldwide design language with native Pakistani aesthetics to offer our clients with stylishly designed cell merchandise.
Customers and followers in Pakistan have supported TECNO in Pakistan for years, and we hope that collectively we will attain larger heights sooner or later. We will spare no effort to encourage extra shoppers with one of the best of latest smartphone applied sciences.
