Do you continue to watch cable TV?
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If you’re like most people, the reply is unequivocally “sure.”
Despite the mainstream media narrative that everybody is slicing the wire and shunning cable TV exhibits, the truth is that most individuals aren’t doing that, nor do they plan to try this anytime quickly.
Earlier this yr, Solutions Research Group launched its 14th annual “Must Keep TV” report, by which the analysis agency carried out 1,400 interviews with shoppers to seek out out what TV exhibits they’re watching, and which they plan to maintain awaiting the foreseeable future.
Unsurprisingly, Netflix (NFLX) topped the Must Keep TV listing. It is and clearly will stay the streaming service all of us use, on a regular basis, to look at films and TV exhibits once we need and the place we would like.
Netflix is the king of media.
But the surprising information got here decrease on the listing.
As a streaming TV “binger” myself, I totally anticipated the likes of Disney+, HBO Max, Hulu, and Amazon Prime Video to fill out the highest 5 Must Keep TV channels.
But, in actuality, solely Prime Video made the lower…
Instead, ABC took the No. 2 spot for the second yr in a row, whereas CBS took the No. 3 spot for the second yr in a row, too. Prime Video clocked in at fourth, and the No. 5 slot belonged to NBC.
In different phrases, in 2021 – a yr whereby streaming TV providers are ubiquitous – 3 of the highest 5 must-keep-TV manufacturers within the U.S. are nonetheless old-school cable TV channels.
Meanwhile, transferring down the listing, Fox clocked in at No. 7, and spots 10 by way of 15 have been held by ESPN, PBS, History, HGTV, Discovery, and Food Network, respectively – all cable channels.
In different phrases, of the highest 15 must-keep-TV manufacturers in America, cable TV channels nonetheless management 10 of them.
Talk about endurance…
This endurance is why I wish to say that the Streaming TV Revolution is simply midway over!
You see… streaming TV tech is superior to linear TV tech in each single approach…
With streaming TV providers, you’ll be able to watch no matter you need, everytime you need. Plus, streaming providers are cheaper as a result of they don’t have charges associated to set up or upkeep. They’re simpler to make use of and cleaner as a result of there are not any bins or cables. And they’re far more transportable, as a result of you’ll be able to entry a streaming service for any display screen on the planet, as long as you could have a WiFi connection, whereas linear TV is constrained to 1 front room.
From a tech and financial perspective, streaming TV is just higher than linear TV in each single approach.
Yet, 60% of U.S. households nonetheless pay for cable and 64% of our TV watching time is devoted to broadcast and cable TV, as a result of – because the Solutions Research Group survey confirmed – we love our cable TV exhibits.
But what if these cable TV exhibits have been accessible by way of a streaming service? What if may watch our favourite NBA and NFL video games by way of a streaming service? What if we may watch the nightly information by way of a streaming service?
Well, at that time, we’re all going to chop the wire. At that time, streaming TV will actually takeover our lives.
That level is now.
Over the previous few years, a brand new class of dwell TV streaming providers has emerged, every of which packages dwell TV exhibits, information channels, and dwell sports activities right into a single, over-the-top streaming service.
Think YouTube TV. Sling. AT&T TV Now. Hulu with Live TV.
These are all streaming providers which basically take the whole lot that linear TV provides, and “streamifies” it. Now, you’ll be able to lastly watch the whole lot you need with no need a cable or satellite tv for pc TV package deal.
Now, you’ll be able to lastly lower the wire.
And that’s precisely what you’ll find yourself doing – alongside each different particular person on the market.
Because these new dwell TV streaming providers are cheaper than linear TV (about $65 monthly, versus north of $100 monthly for cable), simpler to put in, simpler to keep up, extra transportable, and easily higher.
Live TV streaming providers will finally and inevitably substitute cable TV. By 2030, they’ll be extra ubiquitous than Netflix.
So… if you happen to’re searching for the subsequent Netflix… the subsequent celebrity streaming inventory that may flip early shareholders into millionaires… you’ll be able to overlook about Disney+ and HBO Max…
Instead, you need to be specializing in dwell TV streaming service operators.
Specifically, needs to be centered on one dwell TV streaming service operator that’s presently rising at light-speed (subscribers are rising at a 100%-plus clip), and which is doing the whole lot proper – from buying authentic content material to growing novel applied sciences and options – to show into the unequalled chief in dwell TV streaming.
This is the “Netflix for Live TV” within the making.
And at present, its inventory is buying and selling for lower than $20 – which means you should buy the subsequent Netflix at dirt-cheap costs, giving your self a chance to make 10X or better returns on this particular person inventory.
Interested in understanding the title, ticker image, and key enterprise particulars of this celebrity streaming inventory?
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On the date of publication, Luke Lango didn’t have (both immediately or not directly) any positions within the securities talked about on this article.
