Google uses Drake’s Texts Go Green to push for iPhone RCS

In latest months, Google has been publicly pressuring Apple to undertake RCS on the iPhone and its newest volley entails an “unofficial lyric explainer video” for “Texts Go Green” from Drake’s new album.

Honestly, Nevermind was simply launched on Friday and the third monitor is the aforementioned “Texts Go Green.” In the context of the track, the title is a reference to being blocked on iMessage and having your texts are available in as inexperienced SMS bubbles sooner or later.
In a quite quick turnaround, Google’s advertising and marketing workforce is utilizing the track as a chance to spotlight the extra normal inexperienced versus blue bubble phenomenon when Android and iOS customers talk. The video from @Android on Twitter comes at 38 seconds in is only a loop of track’s starting.
Google very explicitly says it desires the iPhone to assist RCS (Rich Communication Services), noting the way it’s a “downside solely Apple can repair.”

The Android workforce thinks Drake’s new track “Texts Go Green” is an actual banger. It refers to the phenomenon when an iPhone person will get blocked. Or tries to textual content somebody who doesn’t have an iPhone. Either approach it’s fairly tough. If just some tremendous gifted engineering workforce at Apple would repair this. Because it is a downside solely Apple can repair. They simply have to undertake RCS, truly. It would make texting safer too. Just sayin’. Great monitor tho.

This tweet is already taking part in effectively on Twitter:

Omg I’ve realized a lot.
— Ryan Reynolds (@VancityReynolds) June 19, 2022

Before in the present day, Google’s most up-to-date try to get Apple to undertake RCS on the iPhone was on-stage at I/O 2022. Other latest examples embrace:

WWDC 2022 firstly of this month would have been Apple’s alternative to add RCS to the iPhone with iOS 16. That didn’t happen, however Tapbacks will now not spam your SMS group chats.

Updating…
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https://9to5google.com/2022/06/18/google-rcs-iphone-drake/

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