Survey says iPhone 14 excitement trumps last year’s iPhone 13 anticipation in the US

You understand how a market analysis agency actually simply launched new knowledge earlier this week suggesting iPhone 14 gross sales might begin off on the improper foot subsequent month based mostly on regular demand for Apple’s previous-generation high-end handsets?Surprisingly (or not), a special agency is now sharing a special set of information just about immediately contradicting the above prediction after evaluating the present iPhone 14 shopping for intentions of Apple customers with the curiosity generated by the iPhone 13 household roughly this time last yr.Excitement is highest amongst iPhone 12 ownersAlthough the newest survey carried out by financial has a comparatively small pattern dimension of 1,504 US iPhone customers aged 18 and older, it positively says one thing that the share of individuals firmly planning to buy a brand new Apple handset is up from 10 p.c at the starting of September 2021 to 14 p.c this month.Specifically, what this (slight) improve suggests is that present iPhone homeowners (stateside, a minimum of) aren’t as bothered by the oft-rumored worth hike in the playing cards this fall as many analysts would possibly count on.

 Granted, the probably extreme worth tags of the iPhone 14, 14 Max, and particularly the 14 Pro and 14 Pro Max are named as the second large purpose why 54 p.c of survey respondents haven’t any plans for an improve anytime quickly, far forward of such arguments as “the iPhone 14 appears too much like iPhone 13” and the lack of “useful or helpful” options.But in addition to the variety of individuals claiming they will completely get a brand new iPhone as quickly as the subsequent technology is launched, the undecided proportion can also be on the rise (from 26 to 32 p.c), which clearly bodes effectively for Apple’s gross sales figures these subsequent few months too.

Interestingly, it appears to be like like the bulk of early iPhone 14 adopters will come (a minimum of in the US) from of us that last upgraded their iPhones in the latest or pretty latest previous. This could have a bit one thing to do with carriers encouraging such frequent upgrades, though each the iPhone 12 and iPhone 11 are forward of the iPhone 13 in the financial chart of units prone to be upgraded in the coming months.(*14*) are the most enjoyable iPhone 14 options?According to this survey, potential patrons of Apple’s subsequent large issues are primarily wanting ahead to an “improved/quicker processor”, “improved storage functionality”, and “improved 48-megapixel rear digital camera.”All of these issues strongly recommend demand will likely be significantly excessive for the iPhone 14 Pro and 14 Pro Max contemplating that the “common” iPhone 14 and 14 Max could not pack the similar “improved” Apple A16 Bionic chipset as their extra superior siblings whereas additionally snubbing the 48MP shooter and beginning at the similar 128 gigs of cupboard space as their forerunners.

Then once more, Apple followers excited by the prospect of an entry-level iPhone 14 Pro configuration with 256GB native digital hoarding room is perhaps in for an disagreeable shock, and it clearly stays to be seen how these sorts of last-minute surprises will impression individuals’s closing shopping for selections.The “smaller cutouts on show”, aka the revised notch of the iPhone 14 Pro and Pro Max, in case you are questioning, is a disappointing quantity seven on the checklist of the household’s most sought-after options, behind an “improved” selfie shooter, the large satellite tv for pc connectivity improve that did not occur last yr (and should not materialize this yr both), and a “retro design impressed by iPhone 4.”In a nutshell, it appears to be like like potential iPhone 14 patrons are actually not that in the exterior look of Apple’s next-gen cell powerhouses, whereas agency holdouts are intent on holding out principally as a result of their present units “work positive”, which is a refreshingly wise outlook.


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