MONTVALE, N.J.—Sharp Home Electronics Company of America has reentered the U.S. TV market by launching a brand new lineup of Sharp Roku TV OLED 4K UHD with HDR10 and LCD 4K UHD TVs.The OLED fashions additionally characteristic the AQUOS TV sub-branding title that’s related to cutting-edge expertise and high quality, the corporate mentioned. The Sharp Roku TV OLED 4K Ultra HD with HDR10 TV fashions are the primary OLED televisions on the planet to characteristic the Roku expertise and working system. Available in 55″ Class (54.5″ Diag.) and 65″ Class (64.5″ Diag.) display screen sizes, additionally they characteristic Dolby Vision IQ and Dolby Atmos applied sciences, Sharp reported. Sharp mentioned its integration of the Roku TV streaming platform supplies shoppers with entry to infinite free, dwell, and trending TV with all the preferred apps and new options added routinely. Users are additionally capable of management their Sharp Roku TV with the included voice distant and the Roku cell app. Sharp Roku TV fashions are suitable with Apple AirPlay, Apple Home, Amazon Alexa, and Google Home gadgets for a unified good residence setting.”We are happy to be working with Roku to assist our return to a US market as aggressive as televisions,” mentioned Jim Sanduski, president of Sharp Home Electronics Company of America. “The immersive expertise of our AQUOS OLED panel means our shoppers will actually get pleasure from their Sharp Roku TV set to its fullest potential with the wealthy library of leisure choices and unique content material that Roku brings to our clients.”Sharp defined that the Sharp AQUOS OLED 4K UHD TVs boasts embody these options:Dolby Vision IQ extends Dolby’s HDR expertise to enhance the image efficiency of Dolby Vision content material in accordance with the room’s ambient gentle.High Dynamic Range (HDR10), a set of video encoding requirements that makes colours vivid and maximizes distinction whereas minimizing the lack of knowledge in brilliant or darkish areas.Hybrid Log-Gamma (HLG), an HDR format that improves coloration replica and distinction for digital video broadcasting.The 30W (15W+15W) Speaker System and Dolby Atmos delivers an unbelievable depth of sound, readability, and particulars for an expertise you possibly can really feel throughout you, even at decrease quantity settings.:Combined with a local 120Hz panel, Variable Refresh Rate (VRR) throughout all 4 HDMI inputs, permits the TV to regulate its refresh charge routinely in real-time to match the body charge outputted by a online game console or PC.Auto Low Latency Mode (ALLM) switches off all movement processing options to attenuate latency.”We’re excited to be part of Sharp’s return to the US tv market at this pivotal time within the evolution of good TV expertise,” mentioned Tom McFarland, vp of enterprise improvement at Roku. “This supplies a beautiful alternative for patrons to expertise the beautiful audiovisual capabilities of a Sharp OLED TV with Roku, America’s #1 TV streaming platform, in-built.””We know shoppers activate televisions to expertise their goals throughout a wide range of content material,” added Peter Weedfald, senior vp of gross sales & advertising and marketing for Sharp Home Electronics Company of America. “America’s first Sharp Roku TV OLED 4K Ultra HD with HDR10 TVs with the total Roku TV expertise in-built well options each Dolby Vision IQ and Dolby Atmos applied sciences which actually makes your loved ones’s leisure goals come true.”Visit store.sharpusa.com for extra info on pricing and availability.