MILWAUKEE—The just lately launched PurpleTV, political broadcast TV channel has ramped up its content material with a take care of Civic Media.Civic Media owns a community of 20 radio stations throughout Wisconsin in 12 distinct information/discuss media markets, that may enable PurpleTV to supply video-taped variations of among the exhibits on these radio stations. The exhibits went stay within the runnup to Republican National Convention (RNC) that is happening in Milwaukee from July 15 – 18. PurpleTV airs over-the-air on channel 16.1 on WWMW in Milwaukee and is streamed stay on its web site. “Programs like The Maggie Daun Show, Matenaer on Air, The Todd Allbaugh Show, and so many others within the Civic Media household do a fantastic job of protecting politics, and their protection of the RNC is certain to be distinctive, too,” mentioned Ken Switzer, director of selling and communications for PurpleTV. “We need to assist develop their protection to broadcast tv and attain a wider, doubtlessly completely different viewers than the one they have already got.”As beforehand reported, PurpleTV was launched as an over-the-air service to faucet into heightened curiosity in politics through the 2024 election cycle. It doesn’t provide a traditional TV watching expertise and was designed to extra carefully resemble an web feed or social media stream. It supplies bite-sized movies and informational textual content to the “purple majority”—those that aren’t, politically talking, all crimson or all blue.PurpleTV mentioned it’s going to quickly announce an enlargement to different broadcast TV stations each in Wisconsin and different swing states. Matthew Davidge, CEO of PurpleTV mentioned, “We’ll be taking PurpleTV to West Palm Beach and different TV markets the place folks may use a purple perspective.”The skilled video trade’s #1 supply for information, tendencies and product and tech data. Sign up under.Milwaukee has, at 27%%, one of many highest percentages of over-the-air (OTA) audiences in America as measured by the share of TV households, the service reported. Channel 16 reaches 2.25 million folks, so roughly 600,000 folks can view PurpleTV.
https://www.tvtechnology.com/news/purpletv-adds-video-taped-radio-talk-shows-from-civic-media
