NEW YORK—At a time when media firms are beneath elevated stress to diversify on-screen and off-screen expertise, ViacomCBS’s BET has launched BET Studios, which the corporate is asking “an unprecedented studio enterprise that provides fairness possession for Black content material creators.”BET Studios will draw on the infrastructure and monetary assets of BET and ViacomCBS and can create premium tv collection and movies Paramount+, SHOWTIME, CBS, Nickelodeon, BET+, BET and different ViacomCBS divisions. It can even goal choose third-party shops which might be on the lookout for content material from established and rising Black creatives, BET stated. BET Studios will launch with principal companions Kenya Barris, Rashida Jones and Aaron Rahsaan Thomas.BET Studios will probably be headed by Aisha Summers Burke, who was lately appointed government vice-president and basic supervisor of the brand new enterprise. “The demand for premium content material from Black creators has accelerated dramatically because of each the quickly altering media and social landscapes,” stated BET president Scott Mills. “BET, with our 40-year legacy of celebrating Black tradition, and the complete energy of the ViacomCBS ecosystem—is uniquely positioned to service this demand. As an organization with its origin in Black entrepreneurship, we’re extremely excited to create the primary main studio to supply Black creators with possession, inventive freedom and the unparalleled partnership and help of BET. I’m thrilled to have Aisha on the helm of this enterprise, and I sit up for our collaboration with our superb inventive companions in BET Studios.”“BET Studios is an thrilling and novel extension of the storied BET model, and we’ve a construction well-suited to our instances to deliver high expertise into this manufacturing firm with actual possession,” added David Nevins, chief content material officer, scripted originals, Paramount+ & chairman and chief government officer, Showtime Networks Inc. “Scott Mills deserves great credit score for driving this progressive new enterprise from concept to actuality – and Kenya, Rashida and Aaron, couldn’t be a extra proficient or in-demand group to guide this enterprise together with Aisha Summers.”In the brand new position heading BET Studios, Aisha Summers Burke will probably be chargeable for working collaboratively with the Studio’s formidable inventive companions and key inner constituencies. Along with overseeing the day-to-day inventive affairs for the corporate, she can even be chargeable for the BET Studios content material slate and specializing in rising the Studio’s manufacturing output throughout each inner and exterior platforms. Burke will report back to BET President Scott Mills.Prior to becoming a member of BET, Burke spent 13 years at Warner Bros. Television, most lately serving as vice-president of scripted tv for the cable and streaming division of Warner Horizon earlier than it merged with Warner Bros. TV in 2020.
BET Launches BET Studios | TV Tech
