The Media Leader has launched a dedicated weekly publication for strategic perception, evaluation and information concerning the new frontiers of tv.
Videonet powered by The Media Leader can be delivered to bulletin subscribers each Thursday at noon from subsequent week.
Since launching underneath founding editor John Moulding in 2010, Videonet has been a number one supply of strategic perception, evaluation and information about post-convergence tv.
The title is now a part of The Media Leader, the UK’s main on-line publication for information evaluation and commentary about media and promoting.
With an viewers of pay-TV operators, broadcasters and content material homeowners, on-line video service suppliers and advertisers, Videonet can be a companion for what have turn out to be the world’s main occasions for TV promoting and TV tech: The Future of TV Advertising Global (FTVA) and Connected TV World Summit (CTVWS). These occasions are delivered by Adwanted Events, a part of Adwanted Group, which publishes The Media Leader.
As TV turns into extra complicated, we need to hold it easy
As the publication associate for Videonet, FTVA and CTVWS, its editorial group will curate high-quality information evaluation, opinion and commentary about what’s occurring in TV promoting, the enterprise fashions and the know-how that drives rising types of TV supply.
Omar Oakes, editor-in-chief of The Media Leader, mentioned: “As TV turns into extra complicated, we’ll purpose to maintain our protection easy by specializing in what issues most to the business and why.
“Today marks an necessary step in our improvement as we tackle the necessary work of supporting a few of the largest international occasions within the TV business.”
“Videonet’s purpose has all the time been to discover the challenges and alternatives for the TV business because it introduces extra on-demand content material and evolves in the direction of multi-screen supply, companion experiences and a hybrid broadcast/related universe.
“We will all the time try to ship that.”
Subscribe to The Media Leader UK publication to obtain Videonet powered by The Media Leader each Thursday at noon (GMT). Existing Videonet publication subscribers might want to subscribe to The Media Leader UK.